How can a small business leverage social media to its best advantage?

Please review the following blog post - Is your company maximizing social media?
(http://cfotips.com/?p=47). It will offer you suggestions on how to get started.

Roger,

Social media is a big and varied place, and how you should handle it is very much a function of what kind of business you are in. Can you share a little about the space? That would help others provide you some greater insight.

First, a strategy ... from which your initiatives flow.

A few things I've learned.

Repurpose your content
Integrate your content (multiply platforms, one post)
Be consistent (you'll quickly fall off the Google radar if you are inconsistent)

All the best!

Cindy

Social media brings more advantages to the small business compared with large corporation due to its low cost and effectiveness. Employees can access the accounts in the social media from anywhere, anytime for their sales, marketing, management and customer interaction and supports. Compared with traditional business model, social media can help the small business meet with more people, build business network easily, save time, and has more accesses to a range of resources. Small business shall choose right social media based on its business strategies and initiatives, and has to be consistent and make the most of it.

From the accounting and finance perspectives, small business can save much more operation costs, save time, and can install and use a variety of Apps through one platforms or integrate multiple platforms easily. Also, professionals can connect with others to build business networks and exchange ideas, information and solutions through social network. These features provide the small business with unlimited advantages and resources.